Автор: Adrian Bilan
Издательство: Kogan Page
Серия: Confident Series
Год: 2023
Страниц: 265
Язык: английский
Формат: pdf (true), epub
Размер: 13.4 MB
Discover the fundamental skills, insights and technical knowledge behind UX design and development.
The UX (user experience) industry is growing by 39% every year. This is an exciting sector which demands a combination of technical expertise and creative flair. UX is also a vital ingredient for business success in a wide range of industries: every company that has a website, app or platform also has a UX team working behind the scenes. From research and information architecture to front-end design and usability testing, this is your essential guide to the benefits and intricacies of UX.
Adrian Bilan draws upon his years of experience as a high-profile UX designer and mentor as he clarifies how you can adopt a UX mindset and uncover the skills that will lead to success. Build your confidence and discover your full potential through Confident UX.
In this book we’ll dive into UX design’s nitty-gritty, from understanding and capturing user needs, creating user personas or wireframes, to designing user interfaces and prototypes, conducting usability testing and confidently presenting to your stakeholders. We’ll also explore some of the latest UX design methods and how to apply them to your products. But don’t worry, I’ll keep it light and simple because, let’s be honest, reading a technical book can sometimes be about as exciting as watching paint dry (unless you’re into that kind of thing, in which case, I won’t judge).
In all seriousness, UX design is essential for creating successful products and services. It’s about understanding the needs and wants of the people using a product; and designing a solution that not only meets those needs but aims to exceed them. It’s about creating a seamless and enjoyable experience for the user that they’ll want to return to again and again.
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