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Название: Executive’s Guide to Cyber Risk: Securing the Future Today
Автор:Moyo Siegfried
Издательство:John Wiley & Sons, Inc.
Год: 2022
Формат: pdf
Страниц:208
Размер: 10,1 МБ
Язык: English

In the Executive's Guide to Cyber Risk: Securing the Future Today, distinguished information security and data privacy expert Siegfried Moyo delivers an incisive and foundational guidance for executives tasked with making sound decisions regarding cyber risk management. The book offers non-technical, business-side executives with the key information they need to understand the nature of cyber risk and its impact on organizations and their growth.

Название: Свой бизнес. Триумф, который стоил 12 попыток
Автор: Михаил Христосенко
Язык: русский
Издательство: Питер
Год: 2022
Страниц: 150
Формат: pdf
Размер: 11 Мб

Эта книга – своеобразный бизнес-учебник, в котором автор делится подлинными историями из жизни реального человека, благополучно провалившего одиннадцать бизнес-начинаний, прежде чем у него что-то начало получаться. В каждом эпизоде выделены ключевые ошибки и сделаны выводы. Взять все это на вооружение – в ваших интересах, если, конечно, вы хотите сэкономить годы жизни и миллионы рублей. Чтение бизнес-историй станет для вас вдохновляющим и захватывающим путешествием, ведь самые интересные сюжеты рождает сама жизнь!

Название: How to Build Your Brand: Implementing a Proven and Effective Process
Автор:Lubin Laurence
Издательство:Routledge/Productivity Press
Год:2022
Формат: PDF
Страниц: 213
Размер: 10,9 МБ
Язык: English

Brand Strategy is the most important marketing talent. A 2020 Gartner Survey of 400 CMO's cited Brand Strategy as the most needed skill, more valuable than analytics, UX, digital commerce. Previous books on the subject analyze the qualities and characteristics of well-regarded brands. What these books don't offer are the "how to's" of branding.
This book empowers readers by teaching them the author's unique, time-tested Success Model, and step-by-step, repeatable method for successful brand building.

Название: Toolbox Digital Business: Leadership, Business Models, Technologies and Change
Автор: Kreutzer Ralf.
Издательство:Springer
Год:2022
Формат: PDF
Страниц: 579
Размер: 13,5 МБ
Язык: English

This book provides important guidelines for the digital transformation process and shows how established companies in particular can use digitization for their strategic further development. It highlights developments in IT and data management, supported by AI, and analyzes how marketing, sales, HR, the corporate organization and controlling must be transformed in the digital age in order to take advantage of these new opportunities as early and comprehensively as possible. The tools offered in this book will support companies in actively shaping the change.

Название: Управление денежными потоками
Автор: Бланк И.А.
Издательство: Ника-Центр
Год: 2002
Формат: djvu
Страниц: 735
Размер: 16.1 Мб
Язык: русский

В книге рассматривается основной круг вопросов управления денежными потоками предприятия в современных условиях. В ней изложен теоретический базис управления денежными потоками; сформулированы сущность, цель и функции этого управления; рассмотрены его методологические системы и методический инструментарий, определены формы связей денежных потоков предприятия с различными видами и сегментами товарного и финансового рынков.

Название: Automated Market Makers: A Practical Guide to Decentralized Exchanges and Cryptocurrency Trading
Автор: Miguel Ottina, Peter Johannes Steffensen, Jesper Kristensen
Издательство: Apress
Год: 2023
Страниц: 301
Язык: английский
Формат: pdf, epub
Размер: 10.2 MB

Explore Automated Market Makers (AMMs), the underlying protocols used by decentralized exchanges (DEX) to allow users to perform trades of cryptocurrencies in a decentralized way with no middlemen. This book provides a thorough study and a clear-cut exposition of the principal AMMs (Uniswap v2 and v3, Balancer, and Curve). You'll receive a detailed description of how these AMMs work, unveiling the mathematics behind them and showing plenty of examples as well as novel proofs for several interesting facts. Each chapter describes an AMM's core idea and derives the mathematical formulas used in the code, giving careful explanations of the logical thinking involved and detailing the steps needed to reach those formulas. All these explanations are complemented with thoughtfully chosen examples which further help to enlighten the readers on how the formulae work. In addition, the relevant parts of the codes of the AMMs are shown after explaining each formula so that the actual implementation of the formulae can be seen.

Название: Кластерный анализ
Автор: Мандель И.Д.
Издательство: Финансы и статистика
Год: 1988
Формат: pdf
Страниц: 177
Размер: 17.3 Мб
Язык: русский

Освещается современное состояние кластерного анализа на основе сравнительного обсуждения многочисленных алгоритмов. Рассматривается методика применения кластерного анализа в социально-экономических исследованиях.

Название: Share Investing For Dummies, 4th Australian Edition
Автор: James Dunn
Издательство: For Dummies
Год: 2023
Страниц: 654
Язык: английский
Формат: pdf (true), epub
Размер: 14.1 MB

Get sharemarket savvy and put together the perfect investment portfolio. Do you want to invest in shares, but you don't know where to start? Share Investing For Dummies shows you how to put together the perfect share portfolio: you’ll learn, step-by-step, what to do and exactly how to do it. Uncover the timeless rules as well as the latest advice on what’s hot and what’s not — and exactly how you can get started on generating easy returns on your hard-earned dollars. With updated examples, charts and resources, this new edition shows you exactly how to spot winning shares and build a balanced portfolio where you can watch your money grow. You’ll discover how you can use the ASX trading platform and the latest apps and online tools. Plus, you’ll get tips on keeping your tax bill manageable with the low-down on the latest tax policies. Share Investing For Dummies explains the sharemarket’s intricacies in terms that anyone can understand.

Название: The Economics of Blockchain and Cryptocurrency: A Transaction Costs Revolution
Автор: James Lee Caton
Издательство: Edward Elgar Publishing
Год: 2022
Страниц: 222
Язык: английский
Формат: pdf (true)
Размер: 10.2 MB

This timely book is an innovative look at how blockchain technology will transform the structure of social and economic life. The security of blockchain supports the provision and maintenance of reliable databases and the creation of rule-based governance protocols. Leading contributors expertly review the impact of blockchain on existing structures of law, monetary systems, supply chains and business organizations. Using economic and institutional theory, the book presents a vision for understanding the future development of blockchain technology and outlines the likely path of transformation that blockchain will drive in industry, supply chains and firms. Furthermore, it answers key questions such as: will Bitcoin or another cryptocurrency become the money of the future? How has blockchain already begun transforming economic activity? How can we evaluate the likely trajectory of technological development and application?

Название: Leadership in Management
Автор:Chen John Y.
Издательство:Nova Science Publishers
Год:2022
Формат: PDF
Страниц:224
Размер: 10,5 МБ
Язык: English

The book discusses leadership styles in all different branches to grow the enterprise successfully.